Alex Hernandez
Summary
High-activity setter who books qualified demos and protects margin.
Core strengths
- Full-cycle sales in Solar and Roofing with 4+ years in quota-carrying roles.
- Comfortable with hybrid field + phone motions and structured discovery.
- Led pod of 4 reps; improved show rate by 12 pts with reminder discipline.
Recent impact
- 320+ sits annually with 22% close in competitive solar market.
- Improved handoff quality; NPS +22 for onboarding experience.
Tools & process
CRM hygiene, same-day follow-up, objection handling, and tight handoffs to install/ops.
Education & certs
- Continuing education in consultative selling; OSHA-aware for field roles where applicable.